Website Audit & Messaging Project

*option to pay in 2 installments - email me to set it up for you! kathryn@kwhcreative.com

Feel Great About How You’re Showing Up Online

Whether you’re just getting started or in need of a refresh, I’m here to help you bring your vision to life through creative direction, storytelling and messaging. How you show up online, especially on your website, and how you describe yourself, your business, and what you have to offer is key in driving sales and business growth. Think about it — most people experience your brand for the first time through your website, and if your messaging and visuals aren’t clear and compelling, they won’t understand how you can help them or why you’re the best fit.

I love helping small business owners figure out how to tell their unique story. To me, it’s like working on a puzzle and when the pieces finally click into place it’s the best “aha moment.” When you’re so close to your business, it’s hard to take a step back and see it from an outsider’s point of view. This makes it challenging to figure out how to describe yourself and your business in a way that feels special and inviting to your dream customers, audience or clients. This is exactly what I will work with you to do. Whether it’s refining your messaging, or overall look and feel, we’ll make sure everything aligns to tell a story that feels special and inviting to your dream customers, audience, or clients.

Over the past 15+ years, I have worked with countless small business owners, content creators, startups, and Fortune 500 companies to nail their brand story, elevate their visuals, and create websites and content they feel really good about and that drives business growth as a result. 

I know you’ll walk away from our work together feeling confident, energized, and excited to share your website, your story, and your brand with the world, because it will finally feel like you.

*If you are interested but have questions first, or if you want to tweak the deliverables to better fit your needs, email me! I’m available to help with website copywriting, content strategy, email pitch templates, media/influencer lists, etc. kathryn@kwhcreative.com.

P.S. You’re welcome to split the payment into two installments—just reach out and I’ll get you set up!

What You’ll Walk Away With:

• Website & Brand Audit

  • A fresh, expert perspective on how your brand is currently showing up online

  • A look at other brands in your space so we can identify what’s working — and where you can stand out

  • Clear opportunities to grow, improve, and connect more deeply with your audience

• Messaging 

  • A refined positioning statement that captures who you are and what you offer

  • 3–5 key messages you can use across your website, newsletter, Instagram bio, and more

  • Content themes to guide your social posts, emails, and copy going forward

• Creative Direction

  • Honest, strategic feedback on your tone of voice, visuals, website, and Instagram

  • Suggestions to help everything work together and feel like you

• One Round of Revisions

  • A follow-up round to fine-tune messaging and recommendations before you implement

This is For You if:

• You’re feeling stuck and know your brand could be reaching more people, but you're not sure how

• Your website and messaging don’t reflect who you are or what you really offer

• You’re struggling to clearly explain what you do and why it matters

• You’re not sure if your story is resonating with the right people (your dream clients, customers, or audience)

• You want expert eyes on your copy, visuals, and overall online presence

• You’re looking for strategic, thoughtful guidance without the cost or stress of a full rebrand or redesign

• You’re craving a fresh, outside perspective from someone who understands storytelling, strategy, and small business

How It Works:

1. Book Your Strategy Call – After checking out we’ll coordinate a date for our call and you’ll complete a Q&A about your business. 

2. One-on-One Strategy Session – Over Zoom we’ll dive into your story, business goals, upcoming initiatives and more. This is where I ask a lot of questions so I can get inside of your head! 

3. Review Audit & Messaging Recommendations – We’ll go over the website audit and messaging recommendations to make sure you’re aligned and excited about the direction.

4. Refinement & Final Edits – You’ll have one round of revisions to ensure everything feels right.
   
   Interested but have questions?

   I’d love to connect. Email me at kathryn@kwhcreative.com to set up a quick call and chat through the details.

   Want help implementing your new messaging and visuals?

   If you’d like hands-on support updating your website copy or creative assets, just let me know. I offer light implementation packages and trusted referrals for designers and developers.